Leadership - Piotr Krzyzek

11% Checkout Conversion Lift from Fixing Things Nobody Noticed Were Broken

public – 13 min read

A routine audit on a "perfectly fine" ecommerce site found three invisible problems bleeding money every single day.

Mar 3, 2026

The Fight That Almost Ended Our Marriage (and Our Business)

public – 12 min read

It was 11pm on a Tuesday. My wife and I were screaming at each other in the kitchen. Not about dishes. About our business. That fight almost broke us—the marriage and the company. Here's what we learned after we almost broke.

Dec 15, 2025

Peter Krzyzek

The Founder Nobody Sees: A Complete Guide for Behind-the-Scenes Business Partners

public – 14 min read

How to divide roles with your spouse, stop fighting about who does what, and actually play to your strengths—without the guilt.

Dec 7, 2025

Peter Krzyzek